Abstract # 6051 Event # 10:

Scheduled for Saturday, September 13, 2014 11:45 AM-01:00 PM: Session 3 (Swanton Amphitheatre) Workshop


A. M. Dettmer1, K. Hinde2, C. N. Ross3 and J. N. Rutherford4
1Laboratory of Comparative Ethology, Eunice Kennedy Shriver National Institute of Child Health & Human Development, NIH, Poolesville, MD 20837, USA, 2Department of Human Evolutionary Biology, Harvard University, Cambridge, MA, 02138, USA, 3Department of Arts & Sciences, Texas A&M University-San Antonio, San Antonio, TX, 78224, USA, 4Department of Women, Children, & Family Health Science, University of Illinois at Chicago, Chicago, IL, 60612, USA
     Many of today’s science conversations occur via online social media. From conservation efforts to science outreach to academic networking, an online presence provides unique and unparalleled professional opportunities. Scientists across all disciplines are increasingly recognizing the importance of establishing and maintaining a virtual presence. This lunchtime workshop, co-sponsored by ASP’s Education and Media/Information committees, will capitalize on the experiences and expertise of ASP members who have successfully navigated social media to establish their own online presence. Panelists will discuss various online platforms, navigating online social networks, and opportunities for brand building, crowd-sourced funding, and reputation management. Demonstrations will include the basics of blogging, live tweeting, and online networking. This workshop will be useful for both trainees and established scientists; moreover, Q&A and discussion will be a fundamental aspect of the workshop. A majority of the general public engage via online social networks, however relatively few scientists are similarly engaged. In this era of waning support for the sciences and federal grant support, we can no longer afford to absent ourselves from the public discourse.